Senior Global Marketing Director – Positive Brands PepsiCo Inc.
Shirley Mukerjea has been with PepsiCo for 15+ years with over two decades of experience in the Consumer Packaged Goods industry in Canada. Today, Shirley leads the Global Positive Brands agenda, driving sustainable and equitable strategies through the scale and influence of PepsiCo’s consumer and corporate brands to make positive impacts on people and planet.
Shirley started her marketing career at Kraft Foods after graduating from the Schulich School of Business at York University and joined PepsiCo in 2008. She has led several of PepsiCo’s iconic brands, including Gatorade, Lay’s, and Doritos, as well as driving Portfolio strategies with an E2E mindset and building a magnetic culture internally. Her experience spans across portfolio brand strategy, communications & media, innovation & new business, sports marketing, multicultural marketing, shopper marketing & and field sales engagement.
As a human-first marketer who connects deep emotional storytelling to growth, Shirley has been recognized with several industry accolades including the Cannes Gold Lion, Cassies, Sports Marketing Clios, and in 2020 was recognized as a Star Women of Grocery winner for her contributions to the industry. She is also known for inspiring and coaching teams – winning Coach of the Year multiple times within PepsiCo, leading the agenda on marketing capability and investing in mentorship. In addition, Shirley is passionate about driving progress with respect to Diversity, Equity & Inclusion, and is currently the Executive Sponsor for PepsiCo Canada’s Women’s Inclusion Network and sits on the Forward Together industry board with partner companies like P&G, Starbucks, Samsung, Salesforce, Telus, Corus and Dentsu.
Shirley has a deep love affair with travel, fueled by her passion for discovery and immersive human experiences that has led her to 31 countries across 5 continents. She loves staying close to culture with her strong interests in music, dance, art, photography, sports and food. Shirley is married with a young toddler and lives in Toronto, Canada.